On the 19th of May the Ukrainian community worldwide celebrates Vyshyvanka Day. Vyshyvanka, which is a traditional embroidered blouse and an integral part of the Ukrainian costume, lies at the very core of the cultural identity of the Ukrainian people. Embroidery also stands as a symbol of survival and continuity through generations which are going through a period of a tremendous revival in Ukraine and among the diaspora.In the present times of political unrest and economic hardship, Ukrainian society is coming back to its roots.
Winner of Eurovision 2016 Ukrainian singer Jamala has appeared on stage wearing a long embroidered dress in the style of a traditional vyshyvanka costume. This gesture and Jamala winning the Eurovision song contest may seem like a small victory, but it was very symbolic for Ukrainian people. It brings a ray of hope to the nation that has suffered a lot throughout its history but has endured despite fears of prosecution under the Soviet system.
If you would like to celebrate together with Ukrainian people, but most importantly enjoy the array of incredible styles and technique that the embroidery has to offer from the aesthetic and fashion point of view, then you are welcome to join us this Sunday the 22nd of May for the march of Vyshyvankas in London. The march will start at the Whitehall, opposite Downing Street and will walk through to Westminster Bridge, Jubilee Gardens, Southbank, Thames path / Bankside and Potter Fields Park, where a picnic will be held at around 5pm. There will be live music, dancing, flash-mobs and other events in the programme. So come along with a song, an open heart and a smile on your face to celebrate a day of culture and a renewed sense of national identity. Celebrate Ukraine's victory with us!
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